Hire the right education agents in order to meet your agency’s goals.
Strategic improvement of the selection process for hiring education agents is very important. Your agency should do it too. But remember, it’s not only about finding a candidate with a well-polished CV. But also, about recognizing what your clients expect from the agents and selecting one that fits the shoe.
Although I’m sure that from years long experience, you already know what services your clients require from agents, it’s always helpful to reflect back on them.
So, let’s move on to some things you should consider while hiring an education agent.
Start with the basics
Qualifications, Language proficiency, training certificates… You know it all. Remember they’re the first points you should consider while selecting your agents. Someone with higher grades, experience, and better degree should always be given priority. They’ll help in building your agency’s credibility.
Although an impressive CV doesn’t promise great work performance, their bio will impress your prospects. Moreover, your agents will gain their trust.
And I repeat again: they’re only the first stage to hire the right education agents. Read on to find out more.
High ethical standards and career seriousness
Often, agents forget that they’re supposed to place students in the right universities and not just their partner universities. However unethical this might be, a common motivation for this is a commission. And guess what? That is not the only unethical behavior shown in the business. Some agents have also been sending their students to universities that fail to provide them the promised courses. Result? The students get stuck in a foreign country until they finally decide to come back without a degree and start over again. So, make sure you hire the right education agents that follow the ethical practices. Moreover, they shouldn’t disrupt your agency’s reputation running after higher profits.
You might not get to hire the best education agents because they’ve already established their own agencies like you. If you do then, kudos! But what if you select and train your agents but in the end, they leave you for somewhere better? Sucks, right? So, do not select people who have been hopping from one company to another frequently. They lack patience and aren’t serious about their career.
Extroversion and People-oriented skills
In order to provide excellent service to your clients, your agents need to listen to them first. What good is an agent if he/she is not aware of their client or student’s problems? Also, they should also not make judgments about clients before hearing them out. Like every one of us, your clients want to feel cared for and trust the agent they have chosen. So, before that happens, you should ensure you hire the right education agents that make clients feel comfortable and satisfied.
Many clients value discounts more than the service offered by the agents. Sometimes, the agents need to decrease the service charge so low that they don’t even feel like providing the best service. Thus, agents having effective communication and convincing skills will benefit both the agency and its clients.
Time Management is the key
As an agent, it could be hectic to balance work- life pressure since you’re spending 8-9 hours every day working. To be competent, an agent needs have time management skill. This can be enhanced through training or more, technology, but one has to have a good mindset about it. To check if the agent you’re interviewing manages time effectively, ask those questions that you can get real answers from.
Updated about policy changes and latest technology
Why do students seek education agents when they can apply to colleges themselves? To get information regarding study-abroad programs, right? So, agents should be capable of providing insightful and holistic information to the clients starting from their courses to VISA procedures. They should be informed by tracking the latest news regarding these things. You have to hire these agents. They will be your company’s assets.
Although your agents need not be tech-savvy but having an idea about the latest technology is always a benefit. From note keeping apps to the best education agency management software, they should be aware of it all.
The right education agent can be someone with more than the above-mentioned qualities. These aren’t the limits but the starting points you should consider before hiring. Don’t settle for someone who isn’t capable of working towards meeting your agency’s goals. And, you’ll surely find and hire the right education agents. Good Luck and keep your search going.